Published March 3, 2026

Why Builders are Competing for You Right Now (and How to Win)

Author Avatar

Written by Sheri Kipp

Why Builders are Competing for You Right Now (and How to Win) header image.

Homebuilders are officially in "deal mode," and the stats prove it. Currently, nearly two-thirds of builders are offering major incentives to move inventory, and roughly one-third have actually cut their base prices. This isn't because they’re overbuilding; it’s because they want to clear their current "shelf space" before starting the next phase of construction.

From permanent rate buydowns to massive closing cost credits and luxury upgrades, the opportunities are everywhere. However, there is a catch you need to know before you step foot in a model home.

The helpful representative you meet at the sales office works directly for the builder. Their job is to get the best deal for the seller—not for you. To ensure your interests are protected, your own financing is vetted, and your inspections are rigorous, you need to have your own representation before you register with a builder. Reach out to us first. We’ll help you navigate which PNW builders are offering the most aggressive incentives while ensuring you have an expert in your corner looking out for your best interests, not the builder’s.

|

home

Are you buying or selling a home?

Buying
Selling
Both
home

When are you planning on buying a new home?

1-3 Mo
3-6 Mo
6+ Mo
home

Are you pre-approved for a mortgage?

Yes
No
Using Cash
home

Would you like to schedule a consultation now?

Yes
No

When would you like us to call?

Thanks! We’ll give you a call as soon as possible.

home

When are you planning on selling your home?

1-3 Mo
3-6 Mo
6+ Mo

Would you like to schedule a consultation or see your home value?

Schedule Consultation
My Home Value

or another way